Increase in Conversion Rate
Increase in new visitors
Increase in year to year traffic

The Client

Established in 1981, In Time are the UK’s leading watch and jewellery repair specialists and experts in the repair of most major brands of watches.  The highly skilled team can help with repairs, cleaning and polishing, glass replacements, crown and stem replacements, full servicing, hand and dial repairs, bracelet repairs, ultra-sonic cleaning and much more.

The Challenge

Providing an exceptional customer experience was becoming highly labour intensive for the client resulting in a block to business growth.

In Time required an upgrade of their existing website and an improved customer experience – this included improved copy, a custom-built calculator for batteries and the opportunity to get jewellery repair quotes online.

Our Approach

We upgraded the website to make it more user friendly and easier to read.  Adding a repair quote form has made it easier for customers to request repairs and there is now an Instant Battery Replacement form allowing people to order replacement batteries quickly and easily.